Kenya, Nairobi
Comments 3

Uber

I few weeks ago, I wrote a piece on Medium about Uber: Uber in Nairobi — Struggling to Understand the Customer Mental Model. The point of the piece is that in a city like Nairobi, where crime is high and safety is a top concern, it is hard to understand how Uber could get a foothold.

If you’re interested in the subject, feel free to read the full article.

3 Comments

  1. Hi,kindly check on the link to the full article which is not working.Would love to read that article.
    Thanks for the good writing!

    Like

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