Kenya, Nairobi
Comments 3


I few weeks ago, I wrote a piece on Medium about Uber: Uber in Nairobi — Struggling to Understand the Customer Mental Model. The point of the piece is that in a city like Nairobi, where crime is high and safety is a top concern, it is hard to understand how Uber could get a foothold.

If you’re interested in the subject, feel free to read the full article.


  1. Hi,kindly check on the link to the full article which is not working.Would love to read that article.
    Thanks for the good writing!



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